Karbo Communications Blog

What Success Looks Like

February 9, 2015

While the New Year remains new, the team at Karbo Com is already kicking it into high gear for our clients. We’ve started working with Software Defined Storage leader, Nexenta, ECAL, an exciting platform that pro sports teams around the world are using to build relationships with their fan bases, and VigLink, a company that’s helping to monetize influencer content for bloggers and brands.

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Just Make ‘Em Laugh

September 23, 2014

Exhaustive studies by people wearing white coats and smart glasses have determined that laughter is good for you. It's really good, actually. Far outweighing diet soda or Skechers Shape-ups. The endorphin rush, the flushed cheeks, the bellyache—humor is the gift that keeps on giving, the sensory thwack that no drink or drug can ever fully satisfy.

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Five Ways to Derail a Press Interview

September 17, 2014

Motivating key reporters to write about your company is one of the most important things you’ll do. You’ve mastered the two Ds—differentiation and disruption – but the streets of the Valley are littered with companies that had better products, yet failed to succeed.

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The Startup’s Guide to Twitter in 3 Easy Steps

September 3, 2014

As a startup, there are so many important business processes that go into making your great idea successful. Social media can often get pushed to back of the line, but it should be a key part of your outbound PR and marketing plan.

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Do You Know Your Competitors As Well As You Know Yourself?

July 30, 2014

Yes, it seems like a pipe dream. But knowing as much about your competitors as possible is absolutely essential to your success.

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Are you all in?

July 21, 2014

When I wrote that first sentence of copy for Karbo Communications’ website, it was based on working with entrepreneurs and technology executives for more than 25 years. It came from knowing that...

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For PR Success: Show Some Respect

March 25, 2014

As the Queen of soul, Aretha Franklin sang 47 years ago, R-E-S-P-E-C-T is at the core of every successful relationship. From the way we treat those we care about to those we...

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Thought Leadership: Giving Birth to Ideas that Merit Attention

November 23, 2013

In practice, thought leadership is as ancient as Greek philosophers teaching on olive-tree-studded foothills.Wikipedia explains ...

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The Hunger Behind the Veneer of Our Thriving Community

April 29, 2013

K/F is proud to be a member of the San Francisco community. When we come to work each day, we marvel at the growing ...

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