For Budget Sake: Focus on Existing Customers Before Acquiring New Ones in 2023

Data is a major focus for Sendinblue, says Steffen Schebesta, CEO of North America and vice president of corporate development at the Paris-based company. Some people call the company a customer data platform (CDP), because of all the sources of data that is collected, such as behavioral and tracking web behavior, but its roots are in email.


  • This field is for validation purposes and should be left unchanged.