Getting Industry to an Internet Frame of Mind

Think about all the ways you spent your leisure time as a kid. How you listened to music, how you watched TV. Maybe you listened to records or threw a tape into your boombox. You had perhaps four channels you watched, and if you missed a show, you missed it. Think about how you communicated with your friends—calling them on the phone or knocking on the door to see if they could play. Today our kids see no need to sit down in front of anything but their phone or computer; no need to plan their time around TV shows. They stream what they want when they want, and they communicate with their friends the same way.

It’s easy to see how the Internet changes everything.

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