WeMail makes email more like instant messaging

The number of startups that have tried to reimagine email for mobile now seems almost as large as the number of unread emails many people probably have in their email apps. Mailbox, BoxerInbox, Tipbit, Cannonball. It goes on and on.

At first blush, WeMail, a new email app available only on Android for now, feels like just another name to add to that list. “What we noticed is that email today was no different than email 10 years ago,” Phil Yuen, cofounder of WeMail, said in an interview earlier this month. If that statement sounds familiar, it’s because that’s pretty much what every email app founder says.

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