About helping you close that Fortune 500 account or score that make or break funding round. About whether people know your name. Passion is too weak a word. It's all about helping you win. It's positioning you in a way that leaves the competition scrambling to keep up. It's knowing when to go tried and true, and when to be creative.
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March 12, 2024
Hootsuite’s Social Media Consumer Report is based on a survey of more than 6,000 respondents between the ages of 18 and 65 in the U.S., Canada, U.K. and Australia.
Read moreMarch 5, 2024
While creative campaigns are often synonymous with platforms like Instagram and TikTok, LinkedIn has emerged as an unexpected yet powerful player, especially for B2B marketers. Recently, we tested the waters ourselves with our first LinkedIn creator campaign for Hootsuite’s Social Media Career Report, and the results were astounding: 1.2 million impressions, 20,000+ engagements and over 8,100 link clicks within the first few weeks.
Read moreMarch 4, 2024
Elina Vilk is CMO of Hootsuite. She was previously CMO of WooCommerce. Prior to that, she served as head of global small business marketing at Facebook, and she held marketing roles at PayPal and eBay.
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