BEIJING and SAN FRANCISCO, June 07, 2018 — EASTWEST Public Relations, a full-service independent PR agency with offices across Asia, and Karbo Communications, a top-ranked U.S. technology PR and marketing agency, today announced they have entered into a strategic relationship to provide traditional and digital communications services to companies with global footprints. The agencies will address the growing demand among tech startups and enterprises for unified, responsive PR programs that are localized for different markets.
As owner-operated agencies, EASTWEST PR and Karbo Communications share an understanding that the success of any PR program is determined by its ability to drive sales and increase conversion rates. Compelling content, innovative technology, and comprehensive PR and digital marketing services can help clients enjoy global success.
“Our clients will enjoy peace of mind by working with EASTWEST PR because their team is as passionate as Karbo Com is about delivering results that exceed expectations,” said Margaret Pereira, senior VP at Karbo Communications. “For EASTWEST’s Asia-based clients looking to successfully achieve their targets in North America, they get an experience from Karbo Com that feels familiar to what they’ve come to expect from EASTWEST.”
Since 1995, EASTWEST PR has helped B2B and technology clients get noticed throughout Asia by providing PR services that are specifically targeted and localized to each market.
“The trend has been toward global campaigns with local implementation in real time due to the impact of technology,” said Jim James, founder of EASTWEST PR. “Collaborating with Karbo will enable EASTWEST to offer Asian clients specialist services in America by a team of like-minded communications professionals.”
About EASTWEST Public Relations
EASTWEST Public Relations is a media relations and digital communications agency with offices in Singapore, Beijing and Bangalore. The agency specializes in traditional and digital public relations, with a heavy emphasis on media relations, corporate communications and media training.
For more than 20 years, EASTWEST has raised the profile of clients across Asia using traditional and digital communications. As part of an integrated offering, EASTWEST delivers digital content and management via a number of platforms such as WeChat in China, baidu, weibo, youku and Outbrain.com, to complement traditional publisher-owned media outlets. The agency’s client list includes Tech Data, Sciex, Commscope and The Warranty Group, among others. EASTWEST is a shareholder in Eggplant Digital, a digital agency based in China and Taiwan.
About Karbo Communications
Karbo Communications, Inc. is a leading digital technology PR and marketing agency located in the hub of innovation, San Francisco’s South of Market area (SoMA). A full-service agency, Karbo Communications offers an extensive array of innovative digital services, including branding, corporate and product PR, social media, creative services, content development and more. Karbo Communications has helped to disrupt markets through strategic communications programs for groundbreaking companies such as Apple, eBay, Digg, Oracle, Equinix, Chomp, Cisco and Peribit.
The Karbo Communications team brings industry knowledge, strategic thinking, creativity and the best of the tech industry’s entrepreneurial spirit to create and amplify market leadership for a range of clients, from start-ups to leading global organizations. For more information, visit www.karbocom.com or follow us on Twitter @KarboCo, Facebook and LinkedIn.
Julie Karbo (North America)
Jim James (Asia)